Hey there!
Founder of Staged4more.
Have you ever wondered what it takes to stage short-term vacation rentals? How do you find these opportunities, work with investors, choose the best and most comfortable inventory, and refresh “tired” spaces to bring them new life?
After building and designing her own home from the ground up and hitting corporate burnout, Lisa Baker combined her passion for design, real estate, and organization to launch Blue Stone Home Staging, based in Elizabethtown, PA.
Lisa has no shortage of expertise, offering full vacant staging, vacation rental furnishing and styling services, paint and finish selections, and e-design services. We cover a variety of topics today that will leave you inspired and open to the possibilities when it comes to expanding your home staging services.
Lisa was also one of the winners in last year’s International Home Staging Awards, for Best Vacation Home Staging Project.
Lisa introduces herself and shares what she specializes in (and what one of her favorite types of consultations is!) (00:07:37)
How Lisa creates an ebb and flow in her schedule to offer multiple different services (00:09:08)
Lisa explains how she hit corporate burnout and took a leap of faith to launch Blue Stone Home Staging (00:10:30)
How Lisa applies analytical skills into her home staging business (00:13:28)
Lisa shares how important networking was as she transitioned into home staging full-time (00:15:34)
How Lisa lets the home “speak to her” when she’s choosing a color palette and inventory (00:20:15)
Lisa’s approach to designing and furnishing vacation rentals (00:22:53)
Supply chain issues and where Lisa finds and stores her inventory (00:29:44)
How Lisa works with investors and helps them see the bigger picture when it comes to marketing their short-term rental properties (00:34:53)
Lisa tells the story of how she got to stage her first Airbnb (00:37:02)
The art of refreshing “tired” Airbnb spaces to give them new life (00:39:52)
The challenges of occupied home stages (00:43:51)
Lisa shares why communication with your client is so key to a successful staging project (00:46:25)
Lisa’s biggest goals for 2022, including new hires and vehicles (00:49:08)
The lessons Lisa’s learned in building her home staging business (00:55:05)
Lisa’s #1 tip she’d give to home stagers (00:57:48)
Lisa’s Website: http://www.bluestonehomestaging.com
Lisa’s Facebook Page: https://www.facebook.com/bluestonehomestaging
Lisa’s Houzz Page: https://www.houzz.com/professionals/home-stagers/blue-stone-staging-and-design-company-pfvwus-pf~1008626541/__public
Lisa’s Instagram: https://www.instagram.com/bluestonehomestaging/
Lisa’s Pinterest: https://www.pinterest.com/bluestonehomest/
Learn more about our partner, 17hats: https://www.staged4more.com/17hats
Submissions are open for the 2022 International Home Staging Awards! Early bird submission ends on May 14, 2022 at 11:59pm EST: https://www.stagingawards.com
Join our free Monthly Staging Challenge for a chance to win 5 entries to this year’s International Home Staging Awards. This month’s theme is: KITCHEN
Sign up for our next 2-hour workshop, Attracting Home Staging Clients With Your Website. Learn more about all of our upcoming workshops here.
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