Creating Multiple Streams of Income for Home Stagers
About Today’s Guests:
Jennifer Westbrook & Bridget King
As a home stager, our skill sets can be uniquely translated into many other types of creative work to generate additional income for our businesses.
In this inspiring Community Talk, you’ll hear from Jennifer Westbrook and Bridget King, two home stagers who will share their experiences of how they’ve created multiple streams of income beyond their home staging businesses, from staging yachts to dropshipping and e-commerce. It’s so fascinating and I can’t wait to hear what you think.
About Jennifer Westbrook, Home Stager, Copywriter & Web Design Strategist
Jennifer Westbrook is passionate about helping women entrepreneurs earn a full-time income doing the work they love. As the owner of Main Stage Home Staging & Organizing, Jennifer also provides mentoring and marketing support to new and aspiring home stagers. In addition to home staging and mentoring services, Main Stage has an online Home Store that sells unique décor and candles. As a home stager, copywriter and web design strategist, she combines her unique experiences as an attorney, woman of color and business owner to design strategic solutions for her clients.
About Bridget King, Owner and Creative Director of Captiva Design Interior Decorating and Home Staging
With over 16 years of experience in the emerging Home Staging industry as a certified and accredited Staging professional, Bridget King has established herself as one of South Florida’s leading Home Staging subject matter experts as Owner and Creative Director of Captiva Design Interior Decorating and Home Staging. Skilled at creating beautiful designs within a variety of budgets, styles, timeframes, and requirements, Bridget guides her clients through every phase of the design process. Her passion for design and helping people has cultivated a coaching and mentorship program for Home Stagers and Interior Decorators , plus the occasional realtor workshop training and guest speaking engagements.
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This Week on The Home Staging Show Podcast
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Bridget introduces herself and shares how she started Captiva Design (00:09:20)
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How the 2008 crash pivoted Bridget’s business and inspired her to take up interior decorating (00:11:44)
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How Bridget navigated consultations at the beginning of the pandemic while based in Florida (00:13:33)
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Bridget explains how she fell into yacht home staging, and how one yacht show led to three separate income streams (00:15:04)
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Another revenue stream Bridget has that she charges $100 per hour for (00:18:51)
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From assisted living facilities to holiday decor, Bridget talks about other staging projects that she has the opportunity to work on (00:20:53)
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The importance of educating yourself and researching new revenue streams before diving in (00:24:41)
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Jennifer introduces herself and reveals how she got her start, and how trying a bunch of different things helped her get her footing (00:27:38)
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Evaluating your offerings and considering how they impact your energy levels (hint: for Jennifer, organizing and decluttering was too draining) (00:30:57)
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How Jennifer’s passion for editing and copywriting led to a new business (00:36:09)
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Jennifer summarizes her first 2 primary revenue streams (00:38:59)
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Jennifer delves into her 3rd primary revenue stream, dropshipping (and how minimal the workload is!) (00:40:26)
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How affiliate programs can help you build passive income (00:42:00)
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Jennifer shares her most important takeaways to think about as you’re building your home staging business (00:43:19)
Connect with Jennifer
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Jennifer’s Website: https://www.mainstagehome.com
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Jennifer’s Facebook Page: https://www.facebook.com/mainstagehome
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Jennifer’s Instagram: https://www.instagram.com/mainstagehome/
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Jennifer’s Pinterest: https://www.pinterest.com/mainstagehome/_created/
Connect with Bridget
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Bridget’s Website: https://www.captivahomedesign.com
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Bridget’s Facebook Page: https://www.facebook.com/CaptivaDesign
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Bridget’s Instagram: https://www.instagram.com/captivadesign/
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Bridget’s LinkedIn Profile: https://www.linkedin.com/in/bridgetkingdesigner
Resources Mentioned On Today’s Show
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Join our free Monthly Staging Challenge for a chance to win a $100 Staged4more gift card. Click on this link to find out this month’s theme and enter your home staging project!
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Join our new, free community!
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Read our blog for all of our best home staging tips and tricks
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Discover more episodes of The Home Staging Show
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Learn about our comprehensive Home Staging Professional Career Certification Program
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Watch the replay of our free Community Talk: Multiple Streams of Income for Home Stagers.
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Sign up for our live workshop with Nikki Rausch on November 15th from 1-3pm PST: Mastering the Sales Conversation for Home Stagers.
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Leave a review and ratings in Apple Podcasts
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Share the show on social media!
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If you want to support the show and keep it going, you can do so by leaving a review and rating on Apple Podcasts, that will help other people to find our show. If you find the podcast helpful to your home sale and would like to donate a few bucks to help with the hosting of the show, there’s now a donation button on the blog sidebar to your right, you can donate $5 or more to help with costs associated with the show.
