When you’re running a home staging business, it can feel like a million and one things are happening on any given day. Between networking with real estate agents, arranging stagings and professional photos, liaising with clients, and managing your team, it can feel like adding marketing to the list is overwhelming. Social media posts, email lists, and marketing then often fall to the bottom the bottom of your to-do list. But our guest, Kate the Socialite, is here today to talk about how to make your marketing effective, engaging, and efficient - so you can build your business successfully without spending countless hours on marketing.
Kate and I had a great conversation about how home stagers and other home professionals can bring more ease to their marketing and more clients in the door. We talk about how she found her niche and how she helps clients do the same, why social media shouldn’t be your only marketing strategy, and why your email list is one of the most important things you’ll build in your business. We also chat about marketing trends and what home professionals need to know about SEO and standing out in their local market.