Stop Renting, Find an Amazing Real Estate Agent & Market Your House to Stand Out with Top Broker Courtney Poulos | The Home Staging Show Podcast Season 9 Episode 6
About Today’s Show & About Courtney
There’s so much that goes into buying a house: finding a great real estate agent, combing through listings, competing with other offers, and the psychological freakout that often accompanies actually putting down the cash for a home. But buying a house is one of the best investments you can make, and a really talented, attentive real estate agent can make the process a LOT easier for you.
Courtney Poulos is the broker/owner of ACME Real Estate, a design-savvy boutique brokerage focusing on brand marketing and real estate sales. She is a member of Forbes Real Estate Council, a repeat panelist at Inman Connect and Awesome Females in Real Estate, and is a panelist and emcee for the California Association of Realtors WomanUp!® Initiative. She recently was the host of FYI Network’s “My City’s Just Not That Into Me,” where she played real estate matchmaker with buyers and sellers nationwide.
She also has a mission to help women achieve financial independence through real estate investment. Her latest book, Break Up! With Your Rental: The Professional Woman’s Guide to Building Wealth through Real Estate, is available nationwide at Amazon and Barnes & Noble.
Courtney shares SO much fantastic, actionable advice in this episode about finding (and being) an amazing real estate agent, how she picks great home stagers, and how to make your home stand out on the market. Courtney talks about how she got into real estate, why you should quit renting and buy a house, and why it’s so important to stay on top of design trends in your market. We also dive into the subject of Courtney’s new book and talk about why women are the perfect candidates for building wealth through real estate investment.
On today’s show, we discussed:
How Courtney got into real estate & what the LA housing market looks like right now.
Why a great real estate agent or broker has to know their audience, share a unique marketing perspective, and have an excellent grasp of the real estate code of ethics.
Why Courtney believes staging is one of the most critical pieces of the selling process & why she always invests in great staging and professional photos.
Common misconceptions about what real estate agents do.
What to keep in mind when hiring an agent to help you buy or sell a home.
How to help your listing stand out in a competitive market.
Why owning real estate is such a powerful wealth-building tool & why Courtney wants more women to invest in property.
Where to look for real estate properties to buy as you work to build a solid investment portfolio.
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